Case study

OVVL Savings App

a collaborative savings platform

Live website coming soon
Role
Product Designer & Front-end Developer
Duration
5 Months +
Platform
Web App (Mobile)
Focus
User Experience, Digital Service Delivery, & Scalable Platform Architecture
OVVL Savings App platform preview

Landing page

Concept screens showcasing the landing page, designed to clearly communicate the value proposition and key features of the OVVL Savings App.

OVVL metrics section displaying user growth and savings performance indicators.

Building Trust Through Data

Key metrics and platform insights designed to reinforce credibility and demonstrate the impact of collaborative saving.

OVVL value proposition section highlighting collaborative savings and automation.

Why OVVL

A conversion-focused section explaining the benefits and real-world savings use cases.

The problem

Many informal savings groups still rely on manual coordination through messaging apps, spreadsheets, and personal record keeping. This often leads to missed contributions, poor visibility into group progress, delayed disbursements, and disputes around accountability.

OVVL was created to simplify group savings by automating contributions, providing transparent financial records, and giving members real-time visibility into their group's progress.

Group Creation & Onboarding Journey

Concept screens showcasing the group creation and onboarding journey, designed to simplify the process of setting up and managing group savings.

OVVL homepage introducing collaborative savings groups.

Welcome Experience

A simple onboarding experience that introduces users to collaborative saving and helps them get started quickly.

Create group page with contribution settings and member configuration.

Group Setup

An intuitive workflow for defining contribution amounts, saving periods, and group structure.

Invite friends page allowing users to add group members.

Invite Members

A streamlined invitation flow that makes it easy to bring friends, family, or colleagues into a savings group.

Single group dashboard displaying progress and member activity.

Group Dashboard

A transparent view of group progress, contribution schedules, member activity, and savings milestones.

Invitation review screen showing group details before joining.

Join Request

A clear invitation experience that helps prospective members understand group commitments before joining.

Notification center displaying reminders and group updates.

Smart Notifications

Timely reminders and updates that help members stay informed and never miss important savings activities.

Wallet & Contribution Journey

Concept screens showcasing the wallet and contribution journey, designed to simplify the process of managing and contributing to group savings.

Overview page displaying multiple active savings groups.

Savings Portfolio

A consolidated view of all active groups, helping users manage multiple savings goals from one place.

Group cycle progress page showing savings milestones and contribution status.

Cycle Progress

Visual progress tracking that keeps members informed about contribution milestones and upcoming disbursements.

Payment method selection screen.

Payment Options

A flexible payment experience that allows users to choose their preferred contribution method.

M-Pesa contribution journey showing payment authorization.

M-Pesa Integration

A familiar mobile money flow that simplifies contributions and reduces payment friction.

Successful payment confirmation screen.

Contribution Confirmed

Immediate confirmation and feedback that reassures users their contribution has been successfully processed.

Transaction history showing all completed contributions and disbursements.

Financial Records

A complete transaction history that promotes transparency and accountability across every savings group.

How we solved it

We focused on reducing the operational burden of managing savings groups. The experience was designed around three key journeys: onboarding new members, creating and managing savings groups, and completing contributions through an integrated payment experience. Clear progress tracking, automated reminders, and transparent financial records help users stay informed and engaged throughout the savings cycle.

Outcome

The result is a mobile-first platform that simplifies how groups save together. Users can create groups, invite members, monitor contribution progress, make payments through familiar channels such as M-Pesa, and access financial records from a single, easy-to-use experience.

Let's work together.

I'm always looking for new projects and collaborations. If you have a project in mind, or just want to say hello, please get in touch.

© 2026 Derrick Odhiambo. All rights reserved.